The conviction that communication can be an instrument for social change led to the creation of the Roberto Marinho Foundation in 1977. The initiatives of the organizations endorse the right to education, encourage leadership, and promote the value of Brazilian culture and the environment.

The Roberto Marinho Foundation works in partnership with businesses, foundations, institutes, non-governmental organizations and governments, in the development and implementation of their actions. It connects people, institutions, networks and ideas, to enable innovative education projects across the country. It’s main actions include the implementation of educational projects; development of learning methodologies; teachers training; educational TV programming ,distribution and airing; environmental education; professional education; creation and production of museums and exhibits; science and public management awards and cultural events.